Senior UX Research Specialist
- الدار البيضاء
- دائم
- دوام كامل
- Lead Research Strategy & Execution
- Design and lead mixed-method research studies (usability tests, interviews, surveys, ethnography, etc.) across the product lifecycle.
- Develop a research roadmap that aligns with product and business priorities.
- Conduct competitive and market landscape analysis to contextualize user behaviors and identify product opportunities.
- Synthesize & Activate Insights
- Translate research findings into clear, actionable insights that inform product design and CX strategies.
- Deliver compelling research reports, journey maps, personas, and presentations that drive alignment and decision-making.
- Collaborate with product teams to embed insights into sprint planning and prioritization efforts.
- Stakeholder Collaboration & Influence
- Partner closely with UX designers, product managers/owners, CX strategists, and marketing leads to shape experiences that meet both user needs and business goals.
- Advocate for the voice of the customer and user across all digital initiatives.
- Standards & Enablement
- Establish best practices, frameworks, and tools for scalable and repeatable research methods.
- Mentor team members and cross-functional stakeholders on research methodologies and insight-driven design thinking.
- At least 7 years of experience in UX, product, or market research, preferably in a global B2B or digital-first organization.
- Proven experience leading user-centered research in digital environments, across discovery, validation, and post-launch optimization.
- Strong command of qualitative and quantitative research methods and when to apply them.
- Ability to synthesize complex information into clear insights and influence stakeholders at all levels.
- Experience in multi-channel or omni-channel CX environments is a plus.
- Excellent communication and storytelling skills.
- Tools proficiency: Qualtrics, UserTesting, Optimal Workshop, Figma, or similar platforms.
- Business fluency in English at least on C1 level.
- Full Permanent contract
- Social advantage: CNSS, CIMR, Health insurance
- Very good working atmosphere in a team of passionate collaborators
- Work culture where you can make an impact
- Working within an international organization, recognized worldwide in its sector.